Advantages

- Convenience of setup

- Internet accessible everywhere

- Can be shared amongst multiple users without extra cost

- Relatively low cost of setup

- Ad revenue for some companies goes up because internet usage is on the rise

- Organisations save much more without having to pay for cabling costs and excessive downtime

- Creates more healthy competition in the media to come up with innovative ways to reach out to audiences utilising wireless internet.

- Due to such competition, consumers of wireless get to be exposed to various creative ways of advertising.